About us

Humans of Mallorca is a pop anthropological omnichannel media that shows the authentic face of Mallorca through the everyday lives of people who call the island home.

Founded in 2017. Published daily in Palma since august 2024.

We believe there is a way for visitors and locals of Mallorca to live in harmony. For locals to enjoy the island’s quality of life and for visitors to experience authentic Mallorca, beyond the cliches. Our mission is to support the sustainable development of Mallorca by showcasing the island beyond the facade of “sun and beach” and promoting empathetic tourism. Our goal is to be the most popular and sophisticated local media in Mallorca.

Editors

Shirley Roberts
Barry Byrne

Collaborate with Us: Discover Mallorca’s Unique Audience

We tell stories about Mallorca and create a space where locals, island enthusiasts, and travelers find inspiration, ideas, and new places. Our audience is made up of people who are passionate about culture, local businesses, and the unique lifestyle of the island. We take pride in creating content that fosters trust and engagement.

We’re open to partnerships with brands and businesses that share our values. Together, we can craft native and engaging advertising campaigns that not only capture attention but also bring real value to our audience. Every collaboration is carefully planned to seamlessly fit into our stories and benefit all parties involved.

Below is a List of Potential Collaboration Formats

FeaturesSML
Minimal Target Audience Reach
Instagram + Website
2000
Unique users
20 000
Unique users
100 000
Unique users
Sponsorship mention in editorial post
Website + Instagram + Facebook
1
mention
5
mentions
10
mentions
Copywriting and publishing the advertorial post
Website + Instagram + Facebook
1
advertorial post
2
advertorial posts
SMM Checkup
We’ll Review Your Instagram Account and/or Landing Page
1
review
1
review
Workshop with HoM creative team
We’ll Identify the Challenges You Face in Marketing and Audience Engagement
1
hour
4
hours
Final price
(Incl. IVA)
100 €

1000 €

5000 €

Will be available this winter

If you’d like to showcase your product or service, feel free to reach out Artur at [email protected] — we’d be happy to discuss the details and find the perfect format for your brand.

Impressum

Everlasting Spring S. L.
Carrer de la Indústria, 19, bajo, Poniente,
07013 Palma, Balearic Islands, Spain
[email protected]